I’m starting a twice a month FREE email newsletter to share tips, techniques and secrets to better digital marketing. Sign up here: http://eepurl.com/YnWQr Over the last 10 years, I’ve been helping small business customers set up their websites, launch their email marketing programs, and make their business easier to find on Google. I really enjoying…
Category: Resources
Connecting your organization with new media
Rob Neppell just launched a new company: Kithbridge, Inc. was launched as an evolution of one of the blogosphere’s original and most successful blog-tracking sites, The Truth Laid Bear. While The Truth Laid Bear provides a portal and blog search engine for individual bloggers and blog-readers, Kithbridge provides customized technology, services, and strategies for businesses,…
In The Mail: Communicating Design
http://rcm.amazon.com/e/cm?t=josuesierra-20&o=1&p=8&l=as1&asins=0321392353&fc1=000000&IS2=1<1=_blank&lc1=0000FF&bc1=000000&bg1=FFFFFF&f=ifr I just ordered my own copy of Communicating Design, by Dan Brown. I’m trying to strengthen my skills in Usability and Information Architecture, and this book sounds like its just the thing for me. Christian Crumlish published a review in Extra! Extra!, his company’s blog: I probably learned the most from his discussion of…
New Book — Trust: The One Thing That Makes or Breaks a Leader
http://rcm.amazon.com/e/cm?t=bigideasbusin-20&o=1&p=8&l=as1&asins=0785261540&fc1=000000&IS2=1<1=_blank&lc1=0000FF&bc1=000000&bg1=FFFFFF&f=ifr I bought this book about a month ago, but just picked it up this weekend. It’s by author Les T. Csorba, a former White House Advisor for Presidential Personnel and is now a Partner at Heidrick & Struggles, Inc. So far is sounds real good. I have been reading a lot about trust in…
I’m still here…and some thoughts on personal outsourcing
Sorry I have been missing in action in these last couple weeks. Summer term started (MBA) and my wife was out of town for a week, so I decided to take some time off from blogging. But, I’m still here. Maybe I should outsource my blog writing? LOL Here is an article that got my…
What I am reading now: The Distance Manager
I’m taking a Project Management course this summer semester, and my main reading assignment is “The Distance Manager” by Kimball Fisher & Mareen Duncan Fisher. I have poured through the first 3 chapters so far and it has been awesome! Even though many of the management and organizational development principles outlines are targed at Distance…
The importance of a Chief Digital Officer & the outsourcing option
Jacob, a blogger at Silas Notes and staff member at Silas Partners highlights a blog post that “discusses the need for a Chief Digital Officer, someone who is concerned with all the digital communication of your organization.” These are considerable responsibilities. It’s a bigger job than “webmaster.†It requires both broad vision and technical insight….
Ten Rules for Web Startups
I found this awesome list with some key thoughts on launching a web startup. But reading through it, the truth is that this could easily be applicable to starting any business. Technology is now an integral part of any business. If you are willing to face your fears of technology, and battle the learning curve,…
CPAC 2007 TODAY in DC!
I’ll be managing Internet Row, and usually be somewhere around the Townhall.com booth, at the end of the second or third row. If you are there, come on by and say hello. I’ll try to post up some pictures or video later today as well. This is the line up for this year’s guest speakers:…
NSHMBA National Board Training Presentation at Yum Brands in Dallas
As I mentioned in my blog before, I am spending the weekend at Yum Brands headquarters in Dallas as part of this year’s NSHMBA National Chapter Board Leaders training. I do volunteer work and I am part of the board of the Denver chapter, so I’m here to listen. But, I was also invited to…
More Tips for Winning in a Web World
These tips and ideas came from the AdFero Viral marketing workshop I attended in January. I thought it would be worth re-posting. A messaging tools must NOT turn into a spamming tool. Any messaging system has to be careful about not being to aggressive.The key is to find people of like-mind, and work to form…
NSHMBA Board Leadership Training: How to do viral Internet marketing
This coming weekend, I will be presenting before the chapter board leadership of the National Society of Hispanic MBAs. As part of that presentation, I wanted to bring the discussion and Q&A session online, and continue the conversation here. If you attended, and had a question I did not get to, please leave your question…