There is a real economic value to having managers and staff with moral character. There is also a real economic risk and cost of not being careful of who you hire. In business, if you want to ad another few percentage points to your profit margins, make sure your hires are qualified, but also make sure they are individuals of moral character. In business, character matters.

I don’t care about how much money a person has, or what family they grew up in if they fail to keep their word. If the words they speak fail to match their actions, they are bankrupt and not worth investing in. I’d prefer to work with a man rich in character and poor in cash any day.